Growth Planning

Scaling your start-up? The answer is in the data

We sat down with Sam Martin-Ross, managing director of marketing agency Digital Uncut, to ask him what kinds of data start-ups should focus on, how can it help scale a growing business, and why data gathering is set to become harder

PR and Marketing Strategy

Three tips for growing your startup’s revenue in 2023

Your startup may have a world beating product or service but it’s no good if nobody knows about it. Here are three ways to hammer your message home to customers

PR and Marketing Strategy

Edtech marketing strategy – how to stand out from the crowd

Edtech is one of the fastest growing sectors in Europe with the sector reporting 72% growth in the UK in 2020

PR and Marketing Strategy

Fintech marketing – 6 tips for getting your message across

Pinning down your fintech marketing strategy can be a headache, which is why we've compiled six tips to give you some steer

Opinion

3 tech firms posting marketing jobs right now

Tech companies are hiring across digital marketing, content creation, ad serving, email marketing and SEO

PR and Marketing Strategy

Marketing for tech start-ups – how to bootstrap your marketing

Julia Payne of Incisive Edge offers five ways to bootstrap your marketing when you’re a tech start-up