Tag

Digital Marketing

Articles, news and guides on digital marketing for growth businesses.

News

Digital agency RT Media acquires duo

Dorset-based strategic branding and digital agency RT Media has completed the acquisition of two Bournemouth-based companies.

News

WPP adds Rockfish to Digital division

Global media communications business WPP has made a US purchase with a deal for Rockfish through its investment arm WPP Digital.

PR and Marketing Strategy

The benefits of QR codes

A little barcode on your promotional material or even business card can work wonders for marketing.

News

InternetQ makes Asian acquisition

AIM-listed InternetQ, which provides mobile marketing and digital entertainment services, has acquired Singapore-based i-POP Networks PTE.

News

Beringea exits Steak after global expansion

VCT fund manager Beringea has sold its equity interest in digital marketing agency Steak Media after a five-year investment that included the expansion of the business internationally.

News

Acquisition spree continues for Publicis with Kitcatt Nohr purchase

Publicis Groupe has continued its acquisition push by purchasing Kitcatt Nohr, a London-based digital agency.

News

Mobile Interactive eyes Europe with Golden Bytes

Mobile and digital communications business Mobile Interactive Group has bought Dutch-based Golden Bytes International in a strategic acquisition to enter the continental European market.

News

Fuse 8 buys Delete Digital Marketing

Marketing agency Fuse 8 has acquired London-based Delete Digital Marketing for around £400,000.

News

NorthStar leads WorkCast investment

Venture capital firm NorthStar Equity Investors (NSEI) has led an investment of £850,000 into webcasting specialist WorkCast.

PR and Marketing Strategy

What I’m reading now – Understanding Digital Marketing

Understanding Digital Marketing, by Damian Ryan and Calvin Jones, reviewed by Tim Bourne, CEO, Exposure.

Entrepreneurs

Hedley Aylott on founding digital marketing company Summit Media

BAFTA-winning Hedley Aylott trained as a composer in Manchester and, while working with felons, released the first-ever record from a British prison in 1995. In 2000, he co-founded digital marketing company Summit Media

News

Google opens up trademark bidding

Search engine Google has raised the prospect of bidding wars for trademarked keywords as it relaxes its AdWords policy.