Tag

Marketing

News

Simons leads Cagney to market

Paul Simons, the former chairman and chief executive of famed advertising agency Ogilvy & Mather’s UK operations, is hoping to raise £2.1 million for marketing services group Cagney.

PR and Marketing Strategy

Create the perfect business card

Egotistical, gimmicky and grim! That is the description of the millions of business cards creating a bad impression on prospective clients, according to research from Lancaster University and print group The Entwistle Group.

PR and Marketing Strategy

Universal Pixel’s £70m gamble

Universal Pixel took on the challenge of selling the most expensive new-build residential property in the UK. Had it all gone wrong, it would have been disastrous for the company. Founder Hayden Allen-Vercoe explains how and why he succeeded.