Banking

Branches have been closing en masse across the country as banks ramp up their digital offerings. A new study, however, suggests that customers prefer human interaction over digital offerings.

PR and Marketing Strategy

Evander's customer service manager, Julian Betts takes a closer look at the adjustments that you need to consider when serving a particular customer base.

Technology

British SMEs are losing sales by limiting themselves to 20th century payment methods, according to new research from PayPal.

PR and Marketing Strategy

A new study reveals that the UK is becoming a nation of digitally discerning consumers willing to click-off and check-out, if their high expectations of the digital services and applications they use are not met.  

PR and Marketing Strategy

From crowdfunding heavyweight Crowdcube to luxury service provider Quintessentially, Salesforce EMEA's Chris Ciauri outlines how customer centricity helps business growth.

PR and Marketing Strategy

A global study by customer experience expert Verint found that 81 per cent of customers really just want their questions answered. Sometimes it's a matter of getting the basics right. Verint's Graeme Gabriel writes.