Designed by the Porsche Design Studio and with a screen of 116 square feet, the C SEED 201 could be the perfect accompaniment to a summer of sport.

Following on from the recent rain deluge, most people are wishing for some summer sunshine.

If by some miracle, we are blessed with a fantastic sun-filled season, the C SEED 201 could come into its own. This ‘ultimate addition to a luxury home, hotel or smartly run business operation’ is a giant LED television built for outdoor use.

The sleek screen, designed by Porsche Design Studio in cooperation with C SEED Entertainment Systems, is 201 inches in width, waterproof, and designed to work in bright sunlight. It can appear from or disappear into the ground in seconds, like a rocket launcher in a James Bond movie.

Managing partner at C SEED Entertainment Systems, Edouardo Saint Julien-Wallsee declares, ‘We saw the need for outdoor home entertainment systems, and with the C SEED 201 we created a completely new product category – something that has never been seen before.’

This is not available from your local John Lewis or Dixons. Being 15 feet in height when fully extended, with a screen of 116 square feet, it needs to be custom-installed. The company wouldn’t talk prices, but warns that the giant screen will only be available ‘in limited numbers’. We’re guessing that’s not likely to be a problem.