Tag

Millennials

PR and Marketing Strategy

Harnessing big data to market to Millennials

Paul Black, CEO of sales-i, discusses how embracing Big Data can help you reach out to, and engage with, millennials.

Entrepreneurs

From the sharing economy to radical generosity: A shift from transacting to gifting

As the baby boomers and millennials line up in the workplace, Watershed director Simon Middleton examines how the new concept of 'radical generosity' could lead to a generation of entrepreneurs paying it forward.

News

Millennials lead charge of entrepreneurial spirit

The proportion of young people who harbour desires to start their own business jumped by 12 per cent over the 12 years to 2010.