NorthStar leads WorkCast investment

Venture capital firm NorthStar Equity Investors (NSEI) has led an investment of £850,000 into webcasting specialist WorkCast.

The Durham-based company is developing technology that allows users to create, edit and distribute business webcasts and webinars.

NSEI had already invested £60,000 in WorkCast earlier this year as proof-of-concept funding. This latest follow-on investment will be used to support the development of the technology and ramp up sales and marketing efforts.

Chief executive Gerard Callaghan describes the fundraising as a ‘major vote of confidence’ in the company and its products, while Michelle Cooper, an investment manager at NSEI, says WorkCast is ‘well positioned to be a significant player in the online business webcasting market’.

Nick Britton

Nick Britton

Nick was the Managing Editor for when it was owned by Vitesse Media, before moving on to become Head of Investment Group and Editor at What Investment and thence to Head of Intermediary...

Related Topics