Manchester City FC backs Ideas Britain competition to find top sports entrepreneurs

Innovation in Sport competition is now open for early-bird entries.

Manchester City Football Club is among the backers of the Innovation in Sport competition – a contest for young entrepreneurs working on the next disruptive idea in sport.

Ideas Britain is looking to find the top young entrepreneurs who can take sports entrepreneurship to the next level in the UK. The business behind the mobile platform that uses gamification to unearth top business ideas is turning its attention to technology that can be used in a sporting context.

Ideas can be from a range of areas including using tech to improve athletic performance and ideas that embrace the power of sport to drive social change.

The nationwide competition launches in October, but as of today submissions are open – and the first 100 entries will be screened and assessed by elite Ideas Britain business coaches so early entrants can take advantage of expert advice before the competition kicks-off.

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The winners will also receive one-to-one mentoring form Manchester City FC footballing staff and Ideas Britain business coaches and innovators.

The competition launches in October, 2015 and runs until December 15th, 2015. Winners will be announced on 15th January, 2016.

Manchester City head of research and insights Andrew Gilligan said that his team is “constantly looking for ways to introduce new and innovative ideas across all aspects of the club”.

“Ideas Britain recognises the importance of opening the door to everyone to ensure that the best ideas get the attention they deserve,” he continued.

“And we share their passion for providing young people in our local community with once-in-a-lifetime opportunities to not only have their ideas heard, but also put into action.”

Ideas Britain founder and CEO Adam Shaw added that he was “hugely proud to be able to work with a partner like Manchester City”.

“Sport can be so unifying and we want to tap into the insight and enthusiasm of young people everywhere – and make their best ideas for progress a reality,” he continued.

Further reading: Manchester United named football’s first $1bn brand

Praseeda Nair

Praseeda Nair

Praseeda was Editor for from 2016 to 2018.

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