BrewDog returns to ‘Equity for Punks’ scheme for third time and raises £1 million in 24 hours

Scottish brewery business BrewDog has used its customers to raise £1 million inside 24 hours of launching a share offer.

A crowdfunding share offer from BrewDog has seen the food and drinks brand raise a quarter of its £4 million target in one day.

Its ‘Equity for Punks’ scheme is offering 42,000 shares at £95 each to those wishing to become involved with the growth of the brewery.

Each share that is bought entitles the buyer to a 5 per cent discount in BrewDog bars for life and a 20 per cent discount in its online shop – depending on how much is invested.

James Watt, co-founder of BrewDog, comments, ‘Nobody has ever raised £1 million of funding through equity sales to fans in one day.

‘We want to create a community of people who are as passionate about beer as we are that will share in our growth. The support of the people has always been the driving force behind BrewDog, and the phenomenal success of ‘Equity for Punks’ has proven how much our fans believe in our mission to redefine the UK beer scene.’

BrewDog was founded in 2007 by Watt and business partner Martin Dickie. The company moved to its current base in Ellon, Scotland, in 2012 and has achieved an annual growth of 167 per cent over the last five years.

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Its last ‘Equity for Punks’ scheme in 2011 (Equity for Punks II) saw BrewDog raise £500,000 through a share offering lasting two weeks.

Previous investment in the business has also come in the form of Keith Greggor and Tony Foglio, founders of drinks brand Skyy Vodka, who invested back in 2009.

Watt adds, ‘The energy and passion of our investors at this year’s AGM was immense. We could never have spread the craft beer revolution as far and wide without their help and we want to show our appreciation with a rip-roaring celebration of great beer and great music.

‘Our only problem next year will be finding a venue big enough to house all of our new punk investors!’

Hunter Ruthven

Hunter Ruthven

Hunter was the Editor for from 2012 to 2014, before moving on to Caspian Media Ltd to be Editor of Real Business.

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