About

Praseeda was Editor for GrowthBusiness.co.uk from 2016 to 2018.

Mergers & Acquisitions

Why corporates are the new big investors in UK SMEs

Entrepreneurial companies have a lot more to gain by collaborating with corporates, including benefits of scale, regulatory pathways and access to new markets as well as finance.

Human Resources

Do you listen to the “employee voice”?

Top Left Design's Keren Lerner explains the importance of listening to an employee voice, particularly when it comes to marketing.

Opinion

How could a Trump impeachment affect the market?

With rumours of a potential Trump impeachment increasing and odds shortening, easyMarkets's global strategist James Trescothick examines what this could mean for the market and for gold.

Mergers & Acquisitions

When a people business is acquired and the people leave, what’s left?

if you are buying a people based business and the people leave – what’s left? Talent Intuition's Alison Ettridge writes.

Entrepreneurs

Productivity and the 9 to 5 workday: are they incompatible?

Instant Offices looks at different work cultures around the world and how factors like working closer to home, a decrease in hours and extended parental leave are challenging ideas of the traditional 9 to 5 work environment.

Growth Planning

Why London’s competitiveness depends on diverse management teams

New research reveals that businesses with diverse management teams attract more funding in London. It also highlights why diversity is key for London in retaining its position as a global business hub.

Entrepreneurs

London gig economy start-ups take longer to generate ROI

A new study looks into time needed to recover investments using various shared economy business models around the world. Here's where the UK stands.

Entrepreneurs

Meet “Martha”, the UK’s first elder care bot

A new AI care bot, 'Martha', is focussed on elder care, addressing patients’ care enquiries in real-time, unlike most other healthtech chatbots.

Entrepreneurs

Why founders are their own worst enemies when scaling up

New research from VC firm Highland Europe reveals that entrepreneurs see the evolution from founder to chief executive as posing the biggest risk to their businesses as they begin to scale. Here's why.

Human Resources

Diversity in finance: “Women are leaving because the culture isn’t right”

Getting women into senior levels is not just about financial reward or parental perks, it’s about attitude change, according to experts.

Venture Capital Funding

3 key lessons learned from a first investment

Following an investment in Free Postcode Lottery, ZEAL investments's Christine Thoma outlines the potential benefits and pitfalls of taking on growth finance.

Human Resources

Work from home: How to create a successful flexible working culture

On national work from home day (19 May 2017), LogMeIn's Stephen Duignan explains how small businesses can nurture a successful remote working culture though four top tips.