About

Praseeda was Editor for GrowthBusiness.co.uk from 2016 to 2018.

Exit Strategies

Toys R Us explores possible bankruptcy: what does this mean for the high street?

As Toys R Us hires a law firm to help restructure its $400 million debts due in 2018, ParcelHero e-commerce expert David Jinks says there’s not likely to be a happy ending to the UK high street’s Toy Story.

Human Resources

How to make HR more impactful

To make HR more impactful, people management teams should empower its people, be armed with the right tools, and change their mindset. Geoffroy de Lestrange writes.

Technology

Anywhere, any time, any device: Nokia reveals the future of content consumption

Nokia sees a future of TV where consumers can access highly personalised content from anyone, at any time, anywhere and on any device, or even any surface. Here's more.

Venture Capital Funding

Furhat Robotics’ socially intelligent robot tech raises $2.5m

Furhat Robotics, the start-up that is developing socially intelligent robots, has raised $2.5 million in seed funding from Balderton Capital and LocalGlobe.

Leadership

What does your coffee order say about your leadership skills?

A survey of 1,000 coffee drinkers reveals which type are organised and take charge, and which are laid back “people-pleasers". What's your poison?

Venture Capital Funding

Heist Studios raises $2.6m from Net-a-Porter’s Natalie Massenet and top fashion VCs

Heist Studio raises $2.6 million from big names in fashion and e-commerce, and is on track to become a leading London-based luxury brand.

PR and Marketing Strategy

Exploring the untapped potential of digital tribes

Aurecon’s Frank van Rensburg argues for the untapped resource of digital tribes to help us design a better way of living.

PR and Marketing Strategy

Can your brand identity save you from a PR scandal?

Imagine the worst PR crisis your business could suffer. Can you brand identity handle that? HIROLA Group's Amit Shah explores.

Venture Capital Funding

Scotland’s first pre-seed tech accelerator Seed Haus reveals first cohort of start-ups

Scotland's first dedicated pre-seed stage tech accelerator, Seed Haus, announces its diverse first cohort.

Alternative Finance for Business

Netherlands fintech firm Moneyou on launching ‘banking as a service’ for millennials

UK fintech start-up, Bankable’s "banking as a service" platform is now being used by Dutch financial service provider, Moneyou BV. 

Human Resources

Can you wow prospective Gen Z employees in less than a minute?

Two in three Gen Z employees will decide whether they’d like to work for a company within five minutes - even shorter if they're men.

Technology

Schools are failing a generation by not teaching tech, says former Dragon

One in three students believe they know more about technology than their teachers. What can educators and businesses do to guide and train a jaded generation?