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Praseeda Nair

Praseeda Nair

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Praseeda was Editor for GrowthBusiness.co.uk from 2016 to 2018.

News

The EC vs Google: A lesson for all businesses great and small

The recent heavyweight legal fight between the European Commission and Google has thrown up a lot of questions around competition law...

Managing

Perfecting the OX – Office Experience is key for boosting productivity

The UK is in the midst of a productivity crisis - is improving the office experience key to solving it?

News

Ambitious female business owners shun ‘entrepreneur’ label

Word seen as too ‘masculine’ and ‘blokey’: But women prove just as ambitious as men – often more – in business.

Growth Planning

Data in the DNA: Growing a company with data at its core

You can have all the flair in the world and the best business instincts ever seen: but sometimes there's just no substitute for a great big cache of data.

News

Cloud services company Appirio in $35m funding boost

Successful Series E funding round and new ex-Amazon CTO for global services business.

News

Brain training app Peak wins $7m in Series A funding round

Latest investment takes total funding to $10m since app’s launch last year.

Leadership

How to influence without authority

Being able to influence others without relying on authority can be an invaluable skill, says Stephen Archer.

News

Small is beautiful – new legislation shows increasing influence of SMEs

Small has never been so big.

News

Ensuring the future of the UK’s sharing economy

The Sharing Economy is the UK's biggest financial success story for decades: so how can we ensure it stays true to its roots while ensuring a safe an robust future?

Human Resources

Using social recruitment in an employees’ market

The economic upturn means that the recruitment market is starting to favour employees over employers: in this climate how can businesses stand out using social recruitment?

PR and Marketing Strategy

Pitch to Rich: Fuel business growth through marketing

Ahead of Pitch to Rich 2015, Duncan Higgins from Virgin Media Business writes on the importance of marketing for SMEs.

News

Social gaming network gamesGRABR raises £450,000 with help of London Co-Investment Fund

Start-up raises capital through Crowdcube, including substantial investment from London Co-Investment Fund.