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Praseeda Nair

Praseeda Nair

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Praseeda was Editor for GrowthBusiness.co.uk from 2016 to 2018.

Technology

Should you bring video production in-house?

Bringing the studio in-house can save at least half of your annual video production budget, but it may not be for everyone

News

Digital tithings: coming soon to a church near you 

Churchyy, a secure religious donations app, launches a crowdfunding campaign ahead of pitching its concept to Sir Richard Branson at #VOOM2016

Entrepreneurs

Intellectual property and you

Amid fierce competition and a slew of intellectual property scams, how can you protect your business ideas?

Venture Capital Funding

The 50 shades of ‘no’ from investors

In the investment world, sometimes a 'no' isn’t just 'no'. Here's a look at what the various shades of 'no' mean for your business.

News

Opt-out class actions launch in the UK

The Consumer Rights Act is the biggest shake up in consumer rights law in a generation

PR and Marketing Strategy

Are you wasting your marketing budget on these eight tactics?

Here's how you can avoid wasting time and money on strategies that just won't work

Entrepreneurs

Michael Moritz KBE on Zombie Unicorns and his favourite investments

From the football field to the unicorn glades of Silicon Valley, famed venture capitalist Sir Michael Moritz KBE can spot a winner a mile away. Speaking exclusively to Growth Business, he counters industry speculation that high valuations may foretell the beginning of the end for billion-dollar unicorn businesses.

News

'People analytics' company raises £1m

Saberr aims to use these funds to extend its product, an intuitive talent matching and team building platform

PR and Marketing Strategy

Embrace a design-first culture

For years designers have been touting the business benefits of design, so it's surprising that they're only just starting to get a seat at the table. This is thanks, in part, to the success of design-led start-ups like AirBnB, the rise in design-focussed VC funds, and the emergence of titles like CXO and CDO.

News

AIM sheds 105 companies in a year

A look into the Alternative Investment Market (AIM) reveals an increase in de-listings and a record low level of IPO activity.

Entrepreneurs

Starting a business during the recession pays off for this north east business

Richard Lane and Lee Durham started their Newcastle based sales performance company, durhamlane five years ago. Since then, their business has achieved double-digit growth year on year

News

British businesses still divided over the EU referendum

New research into business sentiment reveals greater support for Brexit, concerns over another Scottish independence referendum, and Boris Johnson as most likely next PM