Tag

Psychology

PR and Marketing Strategy

Three tips for building a foundation of trust with sales leads

Since the internet and social media have permeated our lives, the B2B buying process has undergone quite a transformation.

Opinion

Psychology and trading: Discovering the mind behind the markets

easyMarkets' James Trescothick explores the relationship between psychology and trading.

Entrepreneurs

The needs of the many: how group psychology can boost business output

A new research paper from University College London School of Management reveals the benefits of group psychology in business. Here's how to make most of 'group feel'.

Entrepreneurs

Lane4 makes waves

Professional athletes often find themselves facing a unique and potentially unnerving dilemma, namely what do with when they come to the end of one hugely successful career and have to work out what to do next. But former Olympic swimmer Adrian Moorhouse has relished the challenge.

Partner content

Why upgrading your tech regularly will help your business grow

To run an optimal business, you must have optimal tech. We explain why you must upgrade your business technology on a regular basis

Accounting and Finance Software

Desktop vs cloud accounting: What to consider 

What are the key differences between desktop and cloud accounting software, and what should you consider when it comes to choosing a solution for your business

Accounting and Finance Software

Accounting and financial management software: What you need to know 

Fast-growth businesses need a solution that can cope with the demands of an ever-increasing volume of data, transactions, and tasks.

Opinion

Boosting confidence in outsourcing your customer service function to call centres in Africa

CCI Kenya discusses why outsourcing key of your business processes to call centres in Africa may be beneficial