Red Bee Media, which provides multi-platform technology and creative services to broadcasters, has purchased TV Genius, an award-winning software company that specialises in cloud-based content across the internet, TV and connected devices.
Round-up of today’s M&A deals
Red Bee Media, which provides multi-platform technology and creative services to broadcasters has purchased TV Genius, an award-winning software company that specialises in cloud-based content across the internet, TV and connected devices.
The ‘strategic’ acquisition will use Red Bee Media’s metadata services to combine with TV Genius’ content discovery technology to create a service across live and on demand TV.
According to a statement the deal demonstrates Red Bee Media’s commitment to providing clients with market leading end-to-end services.
‘A critical requirement for monetising content across platforms and screens is to enable consumers to easily discover content in what is becoming an increasingly cluttered and fragmented marketplace’, says Bill Patrizio, chief executive officer of Red Bee Media.
‘Accurate search and personally relevant recommendation is a key differentiator in addressing this challenge and this acquisition allows us to significantly enhance our current offering by investing in new technologies at the core of the future TV experience.’
Round-up of today’s M&A deals
- Online gambling operator Bwin merges its French operation with joint venture Sajoo.fr
Value: undisclosed
Adviser: undisclosed
- InMobi acquires Sprout
Value: undisclosed
Adviser: undisclosed
- LivingSocial signs agreement to buy Korean deal provider TicketMonster
Value: undisclosed
Adviser: undisclosed
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