Cheshire-based marketing company Mediaburst has acquired Oxfordshire-based rival Promptext for an undisclosed sum.

Cheshire-based marketing company Mediaburst has acquired Oxfordshire-based rival Promptext for an undisclosed sum.

Promptext was founded in 2000 and provides text messaging services to SMEs across the UK.

Gary Bury, managing director of Mediaburst, said: “The acquisition of Promptext’s UK customer base is a significant development for Mediaburst and demonstrates our ability to plug-in additional customers and consolidate mobile messaging volumes.”

Bury added: “Promptext customers now have access to an enlarged product range and to first class customer services and support.”