Maiden profit for Netcall

Under the guidance of chief executive Henrik Bang, call centre technology developer Netcall has seen a remarkable turnaround in its fortunes over the last 12 months.


Under the guidance of chief executive Henrik Bang, call centre technology developer Netcall has seen a remarkable turnaround in its fortunes over the last 12 months.

Call centre technology developer Netcall has seen a remarkable turnaround in its fortunes over the last 12 months.

When chief executive Henrik Bang was recruited in January 2003 the company – which has been listed on AIM since late 1996 – was regarded as a perennial underachiever. Bang, however, got straight to work and in less than a year he has overseen a remarkable turnaround.

During the six months to December 2003 the supplier of call centre queue-management solutions lost close to £730,000. For the comparable period of 2004 this was transformed into a profit of £50,000, the only first half profit in Netcall’s history.

Cost reductions played some part. But the real difference was a more focused approach to contract wins that saw the group secure a succession of deals from the likes of Barclays, Carillion and Prudential. This enabled turnover to double in a short space of time. Going forward, the plan is to leverage already strong relationships with the likes of BT and Eircom to gain more custom through recommendations. As Bang notes ‘they have much larger contact books than we do.’


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Leslie Copeland

Leslie Copeland

Leslie was made Editor for Growth Company Investor magazine in 2000, then headed up the launch of Business XL magazine, and then became Editorial Director in 2007 for the online and print publication portfolio...

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