Inflexion Private Equity is to support the growth of preppy premium clothing retailer Jack Wills after buying a minority stake in the business.

Inflexion Private Equity is to support the growth of preppy premium clothing retailer Jack Wills after buying a minority stake in the business.

The firm appointed Pragma Consulting to compile a commercial due diligence review of the target business.

Its team, which was led by director Monica Lucas, undertook an in-depth review of the addressable market, its customer base and the brand within a two week timetable.

“The Jack Wills brand has a very tight niche positioning on the high street, which has resulted in high levels of awareness and recognition amongst its target customers,” Lucas said. “The brand is highly cohesive and has great potential for further store roll out.”