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What I’m reading now

Great Brand Stories: Innocent: Building a brand from nothing but fruit, by John Simmons (published by Cyan Books) - reviewed by Richard Warmsley, head of internet on the move, T-Mobile UK

Entrepreneurs

Entrepreneurs

Creative businesses face ‘analysis gap’

From video games developers to firms of architects, creative businesses of all kinds struggle to get adequate financing due to a misconception that they cannot be analysed systematically, claims a new report.

Entrepreneurs

Those fatal business mistakes

It's often said that the best entrepreneurs are those who throw caution to the wind to ensure their ideas and dreams become a reality. I disagree with this point of view as innovative flair and business acumen do not always go hand-in-hand. If they did, the 5,400 UK businesses going bust every year would be dramatically reduced.

Entrepreneurs

Interview with Streetcar co-founder Andrew Valentine

Operating in London, Brighton and Southampton, car share company Streetcar has 10,000 members. It will soon expand its geographical coverage and anticipates membership to rise to 150,000 by 2012. We catch up with co-founder Andrew Valentine.

Entrepreneurs

The egg & muffin toaster

Breakfast sets you up for the day. However, when you’re running a business, you may struggle to find time for such a luxury.

Entrepreneurs

Eye tracking… the next big thing?

Gauging the effectiveness of an advertising campaign is a serious business. What seemed like a neat device for science fiction films a few years ago is becoming a reality through eye tracking.

Entrepreneurs

Dave Brooks: What I wish I’d known

Dave Brooks is CEO of cakemaker Finsbury Foods. Since taking control in 2002, he has seen profits rise as a result of his hands-on approach to management and business.

Entrepreneurs

Simon Daniel: Charged with success

Simon Daniel is a little bit strange. He says things like: 'Fifteen billion batteries a year are made and thrown away. I worked that out the other day to be the equivalent to a column of batteries going to the moon and back.'

Entrepreneurs

Dave Brooks: What I wish I’d known

Dave Brooks is CEO of cakemaker Finsbury Foods. Since taking control in 2002, he has seen profits rise as a result of his hands-on approach to management and business.

Entrepreneurs

Simon Daniel: Charged with success

Simon Daniel is a little bit strange. He says things like: 'Fifteen billion batteries a year are made and thrown away. I worked that out the other day to be the equivalent to a column of batteries going to the moon and back.'

Entrepreneurs

Arron Banks and John Gannon talk about serial deal making

For some entrepreneurs, buying a business is not only a full-time occupation, it's a pastime as well. Bristol-based entrepreneurs Arron Banks and John Gannon talk about serial deal making.

Entrepreneurs

The last laugh: Deirdre Bounds

'Shall we talk in the igloo?’ says Deirdre Bounds, teetotal ex-comedienne on the Northern nightclub circuit and founder of Horsforth-based travel business i-to-i.

Entrepreneurs

Mark Smith: Focus on your own strengths

Chief executive Mark Smith joined email marketing specialist TMN Media in 2003, initiating a fierce acquisition strategy that culminated in the addition of online advertising agency EDR and market research company The iD Factor.

Entrepreneurs

Offsetting carbon emissions works for Commercial Group

Cheltenham-based office services outfit Commercial Group (Commercial) is reaping the rewards after embarking on a programme to offset its carbon emissions. The company spent around £120,000 in trying to achieve a carbon neutral status.

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