About

Praseeda was Editor for GrowthBusiness.co.uk from 2016 to 2018.

Venture Capital Funding

Fintech firm secures £1.1m investment to launch P2P off-shoot

Fintech firm, Growth Capital Ventures (GCV) secured £1.1 million from private equity house, Maven Capital Partners' managed venture capital trusts.

Entrepreneurs

How selfies can prevent identity fraud

British start-up, ShowUp is changing the face of identity fraud prevention, using selfies as digital ID.

Human Resources

Why fast-growing firms should connect with future hires all year round

Forget the 30-day job ad: let young jobseekers know what you need long before you need them, says serial entrepreneur Duncan Cheatle.

PR and Marketing Strategy

Are you making the most of Instagram for marketing?

Meltwater's Heidi Myers explains why Instagram is a marketing goldmine yet to be uncovered by most businesses.

Human Resources

Why we are at risk of losing the UK’s top talent

S2DNT's Gregory Newman on the UK's brain drain challenge and what businesses can do about it.

PR and Marketing Strategy

Julien Hervouët on iAdvize, ibbü, and conversational commerce in the UK

iAdvize co-founder and CEO, Julien Hervouët, explains the hows and whys of conversational commerce in Europe's leading market.

News

The UK’s answer to Amazon has over 2.4 million items stocked and ready

New online marketplace OnBuy is going up against global behemoth Amazon, working with sellers to offer 2.4 million product lines just a month after its launch.

Growth Planning

Is this the end of ownership?

Iron's Anne de Kerckhove outlines the pros and cons of the subscription-based business model.

Mergers & Acquisitions

Freelancer.com goes on an acquisition spree to grow in new markets

This acquisition places Freelancer.com as a market leader in gig work.

Venture Capital Funding

On-campus VCs and the future of talent-spotting

A new venture capital firm is the first in the UK to build ‘on campus’ investment funds in partnership with leading universities.

Entrepreneurs

Why Ireland trumps the rest of Europe as the best place to start up

London may not be be the best place for ambitious businesses looking to grow in Europe, according to new research.

PR and Marketing Strategy

Why B2B companies need to get into eCommerce

In the opinion, ProspectSoft's Andrew Ardron highlights the growing need for B2B business to engage with eCommerce and that it should no longer be considered the ‘domain’ of B2C companies.