About

Praseeda was Editor for GrowthBusiness.co.uk from 2016 to 2018.

Leadership

Inspirational business leaders: Behaviour over bank balance

Start-up founders tend to choose role models based on their media profile. Here's why you should learn from the hard working women that get things done quietly and out of the limelight, rather than the media darlings.

Growth Planning

Do you have holiday FOMO? 95% of business owners plan to work through Christmas

Are UK business owners just not ready to let go this holiday season because of FOMO - the fear of missing out?

Growth Planning

Why pre-Christmas fulfilment promises could destroy your business

Pre-Christmas delivery promises could have a damaging impact on small and medium sized retailers trying to compete with one-hour delivery windows offered by Amazon and Argos.

PR and Marketing Strategy

Are major retailers using dark UX to trick customers into spending?

Major retailers like Amazon and River Island may be using the dark arts to bully customers into giving up their personal data or spending more, according to new research from user experience UX) agency, Sigma.

Entrepreneurs

5 reasons to avoid checking emails this Christmas

They say it can't be done anymore, but here are five ways to make sure you stay away from your inbox over the festive season.

Human Resources

4 ways to get the best out of sleep deprived staff

Research from The Children's Sleep Charity and Blinds-Hut revealed that half of all parents get less than 6 hours of sleep a night caring for their fussy little sleepers, but what can employers do to help?

PR and Marketing Strategy

Over 21,000 retailers face financial distress this Christmas

21,802 UK retailers are now suffering from ‘significant’ financial distress; 6 per cent higher than at this stage last year. Are revenues from Christmas sales enough to tide them over?

Entrepreneurs

The ‘hands-on fintech’ approach for SME financing: GapCap

GapCap's Alex Fenton on SME cash flow struggles, starting up in the fiercely competitive fintech space, and his vision for alternative finance.

Alternative Finance for Business

2016: Brexit, bank funding and bureaucracy

Boost Capital's Alex Littner dissects the biggest events in alternative finance and the SME ecosystem to have happened over the past year.

Legislation and Regulation

Who picks up the tab for the Living Wage?

Law at Work’s director of legal services, Donald Mackinnon, reflects on the increased burden on care sector employers following the recently announced increase in the living wage.

Venture Capital Funding

Digital preservation firm, Preservica secures £3m from Mobeus Equity Partners

Oxfordshire-based digital information preservation business, Preservica has secured £3 million from Mobeus Equity Partners to further growth.

Financial Management

SME lending on the rise, but UK businesses still owe HMRC £1.8 bn

Lending to small and medium sized businesses across the UK has dropped by over £2 billion in 2015, but early indicators in 2016 reveal an uplift in lending and SME confidence according to the SME Growth Watch Report. Even so, cash flow problems plague the nation; SMEs now owe HMRC £1.8 billion in late corporation tax. What does this mean for 2017?

Praseeda Nair

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