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Praseeda Nair

Praseeda Nair

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Praseeda was Editor for GrowthBusiness.co.uk from 2016 to 2018.

Technology

Data regulations and hiring plans: is your business ready to respond to data?

Seven in 10 businesses that have made investments in data quality solutions have seen a return on investment, but are enough SMEs prepared? Experian's Rebecca Hennessy outlines the benefits of data management in this time of change.

Growth Planning

How to invest money in your business

Whether you are a newfound business or a pre-existing establishment, the following guidance on how to best invest your money is something to consider.

Entrepreneurs

Everything you need to know about the £4.3 bn UK gaming industry

Between 2011 and 2013, there has been a 22 per cent rise in the number of UK-based gaming companies, and it has been found that 95 per cent of all gaming companies are either small or micro businesses. Here's more.

PR and Marketing Strategy

KPI mismatch: UK brands and agencies struggle to set common marketing objectives

Although a majority of European brands and agencies say setting KPIs is collaborative, a new study reveals that many continue to use conflicting metrics.

Growth Planning

What would ethnicity pay gap reporting mean for your business?

The Lib Dems have called on employers to report on their ethnicity pay gap to level the playing field for traditionally disadvantaged segments of corporate Britain. Peninsula's Kate Palmer explains the implications on businesses.

PR and Marketing Strategy

Digital transformation: why your website is your centre of operations

Alchemy Digital's Will Morris explains the evolving role of websites in an age where a digital approach is a necessity.

Technology

Why HSBC is banking on voice biometrics

Biometric authentication is often seen as one of the most secure ways to protect data while making it easier for users to interact with organisations. But is it foolproof? Here's why HSBC is rolling voice biometric authentication out globally.

Growth Planning

What if your last succession hope makes a career change?

Succession planning is tricky business, but what happens when your last hope for succession decides he or she wants a career change? Shakespeare Martineau's Duncan James writes.

Alternative Finance for Business

KPMG launches finance option for SMEs

KPMG has launched a new financing option for small and medium-sized businesses looking to raise debt finance up to £10 million.

Social Media

The 8 social media trends your business should know about

From chatbots to reaching more influencers, these are the top eight social media trends you need to keep an eye on this year.

Entrepreneurs

UK business confidence up despite no long-term growth plans, says ICAEW

Business confidence has moved into positive territory for the first time since Q2 2016, having risen gradually since the EU referendum, according to the latest ICAEW UK Confidence Monitor (BCM). Will it be smooth sailing for business growth post-Brexit?

Financial Management

Do business credit scores matter?

Having control of your budget and understanding your personal credit history are great foundations for any growing business, says Experian's Ade Potts. Here's why.