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Praseeda Nair

Praseeda Nair

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Praseeda was Editor for GrowthBusiness.co.uk from 2016 to 2018.

Alternative Finance for Business

Lessons from a young angel investor: Adrian Clarke

Angel investor Adrian Clarke shares the biggest lessons and challenges he has faced as a young investor.

Human Resources

You’re fired! Why employers shouldn’t follow Donald Trump’s lead

Peninsula's Alan Price warns business owners with a penchant for frequent firings on how to avoid following Donald Trump's infamous footsteps as the man who is synonymous with the phrase “you’re fired.”

Human Resources

What if your employee believes they are being paid less for doing the same job?

From the infamous gender pay gap at the BBC to the impending strike at the Financial Times, employees across the UK are beginning to question the pay arrangements in their own companies to check whether they are being paid less than people around them for the same job.

Entrepreneurs

How the home energy revolution will challenge the status quo

Energy efficient boilers are just the beginning. Investors are increasingly interested in unlocking the value in the whole home energy market. Hometree's Simon Phelan writes.

Growth Planning

How do you grow your customer base? Get obsessed

The best way to grow your customer base is to get obsessed, says Lifesize CEO Craig Malloy.

Mergers & Acquisitions

American timeshare business acquires Love Home Swap for a speculated £40m

London-based home exchange programme, Love Home Swap, is now part of the RCI, the world's largest timeshare vacation network.

Entrepreneurs

Scaling a card creators’ collective: Thortful

Serial entrepreneur Andy Pearce speaks to GrowthBusiness on growing his latest venture, Thortful, an online greeting card company that builds up the designers. 

Growth Planning

Why do we sell the way we do? The evolution of modern sales revealed

Company Check's Katie Deverill outlines the evolution of modern sales, from pyramid selling to challenger selling.

Venture Capital Funding

PayPal backed e-commerce platform Cloud IQ raises additional £4m

PayPal joins returning investors Nauta Capital, Juno and Finance Wales to back e-commerce optimisation specialist, Cloud IQ.

Human Resources

80 per cent of UK businesses aren’t prepared for the ageing workforce

Over 50s now form a third of the UK workforce, but three in four older workers feel that employers aren’t doing enough to recruit them.

Technology

Can an accurate sales forecast improve company performance?

Accurate sales forecasts are essential to sound decision-making. Anaplan's Rowan Tonkin writes.

Human Resources

Is job hopping finally acceptable?

A new study of UK workers reveals that job hopping is becoming more acceptable. Here's why.