What are Cookies?

A cookie is a small file that is stored on your computer by your web browser when you visit or interact with a given website. The data saved within a cookie is then read each time you load any content from a given website but is only accessible if content is loaded from that website. Cookies are a widely used storage format across the internet designed to provide each user with a better experience.

The data within a cookie has many utilities such as, but not limited to, storing preferences, remembering your account, personalising a website to your requirements and understanding how users interact with content.

Cookie Terminology

Types of Cookie

Cookies can be split into two categories “first” and “third” party. Both are functionally the same, however, a first party cookie is set against the current website you are visiting whereas a third-party cookie is set against a different website whilst viewing the current website. Third-party cookies are subject to the respective privacy policies for these external services.

Expiry of Cookies

Each individual cookie can either have a defined expiry date, such as in 6 months, or a temporary session state. A session cookie will automatically expire after a user stops interacting with the website for a short period and could also expire when the user closes their browser. An expired cookie is deleted and no longer accessible to the browser or website.

The website makes use of both cookies as well as defined date and session expiries.

Cookie Categorisation

We have identified the following criteria which all utilised cookies on the website are placed under. Using the cookie management system you are able to control how each group can operate within your browser.

Strictly Necessary

These cookies are essential in the core operation of this website, such as PHPSESSID and ASP_NET_SessionID. Without these cookies enabled some primary functionality would not be available on the website.

Analytics

A series of cookies that aid in the collection of anonymous user interactions on the website to understand and improve the website’s functionality. Such as, but not limited to, most frequently visited pages, error messaging and the most common web browsers used.These cookies also include those used for page variation testing which aims to improve user experience and site performance.

Marketing

A series of cookies which serve a range of functions, this includes, but is not limited to, sharing content on social media platforms and providing targeted advertising relevant to the things you’re interested in based on your interactions on the website.

Specific Cookie Details

The following table outlines the commonly used cookies on the website in the above use cases.

Consent CategoryVendorCookie NameDescriptionExpiry
AnalyticsGoogleFCCDCFGoogle Funding Choices API (consent gathering).1 year
AnalyticsGoogleFCNECGoogle Funding Choices API (consent gathering).1 year
AnalyticsGoogle Analytics_dc_gtm_UA-3691619-4Legacy Universal Analytics ID.54 seconds
AnalyticsGoogle Analytics_gaID used to identify users and track individual user sessions.1-2 years
AnalyticsGoogle Analytics_ga_DV12YQ5EENID used to identify users and track individual user sessions.1 year
AnalyticsGoogle Analytics_ga_HD8BF8V312ID used to identify users and track individual user sessions.1 year
AnalyticsGoogle Analytics_ga_YMKKFD35XYID used to identify users and track individual user sessions.1 year
AnalyticsGoogle Analytics_gidID used to identify users for 24 hours.24 hours
AnalyticsGoogle Analytics_ga_*ID used to identify users and track individual user sessions.1-2 years
AnalyticsGoogle Analytics_gat_*Used to monitor number of Google Analytics server requests.1 min – 1 hour
AnalyticsGoogle Analytics_gatUsed to monitor number of Google Analytics server requests.1 min – 1 hour
AnalyticsMatomo_pk_id.1.7519Matomo unique visitor ID.1 year
AnalyticsMatomo_pk_ses.1.7519Matomo session cookie.30 mins
AnalyticsMatomoMATOMO_SESSIDMatomo analytics session ID.Session
AnalyticsMatomo_pk_id*Matomo unique visitor ID.1 year
AnalyticsMatomo_pk_ses*Matomo session cookie.30 mins
AnalyticsMatomo_pk_refStores attribution information (the referrer that brought the visitor to the website).(blank)
AnalyticsMatomopk_cvarStores custom variables in key-value pairs to define additional metadata about the visitor or their actions during a session; it could be any custom data you want to track. Because this is a session-based cookie, it only applies to the current visit.Session
AnalyticsMatomo_pk_hsrSession cookie temporarily stores Heatmap session data when using the Matomo Heatmap feature.30 minutes
AnalyticsMatomo_pk_testcookieTemporary cookie to check if a visitor’s browser supports cookies (set in Internet Explorer only).Temporary cookie that expires almost immediately after being set.
AnalyticsMatomo_pk_uidIf enabled, this cookie assigns the same ID to a visitor navigating across all your domains and subdomains, so Matomo can recognise users across devices and sessions. It is only used when enabling third party cookies in Matomo’s config file.13 months
AnalyticsNewspacknewspack-cidPublisher functionality cookie.1 year
MarketingGoogle (DoubleClick)IDEUsed for targeting and optimization of ad campaigns.1 year
MarketingGoogle (DoubleClick)test_cookieDetermines if the visitor’s browser supports cookies.15 mins
MarketingGoogle Ads__eoiTracking cookie related to Google ad services.6 months
MarketingGoogle Ads__gadsEnsures Frequency Caps work correctly.1 year
MarketingGoogle Ads__gpiOptimizes advertisement relevance.1 year
MarketingGoogle AdSense_gcl_auUsed for experimenting with advertisement efficiency across websites.3 months
MarketingGoogle AdSense_gcl_*Used for experimenting with advertisement efficiency across websites.3 months
MarketingID5id5Universal ID for ad targeting.3 months
MarketingMicrosoft Dynamics319af4c0-e197-4de9-8a9b-fe98c8a2ca04Dynamics 365 session GUID.Session
MarketingMicrosoft Dynamics79f08280-5c63-4331-b04d-fb6f39afda51Dynamics 365 tracking GUID.1 year
MarketingMicrosoft Dynamicsmsd365mkttrDynamics 365 Marketing tracking cookie.1 year
MarketingMicrosoft Dynamicsmsd365mkttrsDynamics 365 Marketing session cookie.Session
MarketingPostReleaseopt_outStores opt-out preferences.1 year
MarketingPrebid.jspbjs-unifiedidUnified ID for programmatic bidding.2 months
MarketingPrebid.jspbjs-unifiedid_cstUnified ID consent status.2 months
MarketingPublisher Common ID_pubcidShared ID for ads.6 months
MarketingPublisher Common ID_pubcid_cstShared ID consent status.6 months
MarketingTikTokmsTokenOptimizes advertisement relevance.10 days
MarketingTikTokttwidTracks use of embedded services.1 year
MarketingYouTube__Secure-ROLLOUT_TOKENAids in rolling out updates or features.6 months
MarketingYouTube__Secure-YNIDSecurity/Functional cookie.6 months
MarketingYouTubeVISITOR_INFO1_LIVEEstimates bandwidth on pages with integrated videos.6 months
MarketingYouTubeYSCRegisters unique ID to keep statistics of videos seen.Session
NecessaryCloudflare__cf_bmBot products to identify and mitigate automated traffic.30 mins
NecessaryCloudflare_cfuvidDistinguishes individual users sharing the same IP.Session
NecessaryGoogle reCAPTCHA_GRECAPTCHASets a necessary cookie for risk analysis.6 months
NecessaryWordPresswordpress_test_cookieChecks if cookies are enabled.Session
NecessaryCivic Cookie ControlCookieControlStores user consent preferences.1 year

Third-Party Tool’s use of Cookies

We may work with third party advertisers that use cookies and similar technologies to provide more relevant advertising about our Products and Services on our website and across the internet.

To provide this ‘interest-based advertising’, the parties combine non-personal data about your online activities acquired over time, which helps cater for advertising that is delivered to you. Examples of this may include an advertisement on a Facebook page or a Google owned page such as a search results page or YouTube, or on a site within Google’s advertising network.

You can manage your preferences and opt out of personalised ads from third-party advertisers and ad networks who are members of the European Interactive Digital Advertising Alliance by visiting YourOnlineChoices.

If you have opted out of receiving communications from us, we will not use your email for interest-based advertising, although you may still be subject to certain interest-based advertising depending upon your browser and device settings.

Managing and Opting Out

You can update your cookie preferences for this website by clicking here.